Webmarketing specialist

Implementation of digital animation plan on subscription offers for press publishers

Project Management: Optimizing UX on Subscription Shops

Traffic management, monitoring and reporting of acquisition campaigns (display, Facebook ads, Google Ads, print)

Reporting and analysis of results (Google Analytics + Google Data Studio)

Animation and development of Drupal CMS

• Company: Groupe Rossel La Voix L'Union de Reims
• Date: August 2018 - March 2019
• location Lille

Digital Project Manager (intern)

Two major projects to set up home delivery solutions :

- Project management (bill of specifications, team mobilization, progress monitoring)

- KPI's implementation for quality of service monitoring (Qlikview)

- Creation and management of a project tracking tool for employees (with Google Site)

• Company: Auchan Retail France
• Date: January 2018 - July 2018
• Location: Villeneuve d'Ascq, France

Webmarketing Project Manager (intern)

Operational development of the marketing and commercial plan on fnac.com (desk & mobile) and Fnac app.

MISSIONS:

Design and construction of marketing communications for various devices (desk, mobile, app) : brief to graphic designers and web developers, reverse planning, monitoring of implementations.

Data analysis in order to track performance and measure business success - to support continuous improvement.

• Company:
  Fnac.com
  Groupe Fnac Darty


• Date: January 2017 - July 2017
• Location: Paris

Marketing & Press circulation Assistant (intern)

Marketing & circulation :

Development of database

Routing for email campaign and analytics (Google Analytics)

CRM / Customer rentention

Implementation of subscriber acquisistion strategy ( brief to graphic designers , data analysis)

The store

Operational management : Product sheet creation, advertising, social media

New products / New Partnership sourcing

References :

Marketing & Circulation Manager : Julie Sockeel / 01.42.44.15.65 / julie.sockeel@inrocks.com

Marketing project manager : Victor Tribouillard / 01.42.44.00.16.62 / victor.tribouillard@inrocks.com

• Company: Les inRocKuptibles
• Date: July 2016 - December 2016
• Location: Paris

Social Media Manager

Start IT is an association of students dedicated to supporting and promoting music for all Bordeaux students. It is also a communications agency providing graphic identity for french SMEs (logos, website, flyers and posters).

My function : Creation of communication plan, management of 3 community manager, social network management, digital communication for the many events of the organisation.

As a writter : Writing of music articles, live reports, interviews.

• Association : Start IT
• Date: October 2014 - June 2016
• Location: Bordeaux

Social Media Manager (student project)

Creation of a musical springboard in Bordeaux involving unsigned groups, with concert dates in Europe as a gain for the 1st place.

Communication campaign for recruting groups + Concert Organisation + Event promotion

• Project Bordeaux International Rock Discovery (B.I.R.D)
• Date: January 2015 - Now
• Location Bordeaux